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Seminars

Make the most of the free seminars on the Start Tech Stage at Shropshire Business Festival 2025.

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Telford International Centre

Free seminars at Shropshire Business Festival

Telford International Centre Thursday 6th March 2025

Carl Jones

Carl Jones

Thursday: 2.00 PM - 2.15 PM

Opening Shropshire Business Festival 2025, Carl Jones welcomes visitors to the Start Tech Seminar Stage!

Funding advice for businesses - Tracy Sherratt, British Business Bank

Funding advice for businesses - Tracy Sherratt, British Business Bank

Thursday: 2.15 PM - 2.45 PM

Supporting businesses in the West Midlands seeking finance and is a unique opportunity to explore the variety of funding options and support available through the British Business Bank. The Bank is committed to improving access to finance for small and medium-sized enterprises across the region, helping businesses unlock growth and development.

Turning setbacks into opportunities - Dr Pretty Basra, The Women Money Business Podcast

Turning setbacks into opportunities - Dr Pretty Basra, The Women Money Business Podcast

Thursday: 2.50 PM - 3.20 PM

Turning Setbacks into Opportunities: What if your biggest failures were actually setting you up for success? In this talk, Dr Pretty Basra shares how unexpected challenges and moments of doubt became the turning points that shaped her journey. This session will explore how setbacks can be the greatest catalysts for growth, if we choose to see them that way. Expect real stories, hard-earned lessons, and a fresh perspective on how to turn obstacles into stepping stones for success.

Influencing behaviour through design: a CX and UX perspective (because bribery is frowned upon) - James Gough & Dougie Nicoll, Clear

Influencing behaviour through design: a CX and UX perspective (because bribery is frowned upon) - James Gough & Dougie Nicoll, Clear

Thursday: 3.25 PM - 3.55 PM

Exploring how we as humans behave when making buying decisions, what are the things that trigger us emotionally and why do we do what we do. We will look at how the user journey through your website, socials, phone system, etc can have a major impact on the outcome of an interaction. Exploring the importance of creating win-win situations and delving into the importance of UX. There will be some real life examples and the opportunity for people to ask questions, so please come armed and ready with your questions!

Persuasion and influence, the psychology of business success - Alan S. Adams, Horizon Consultants

Persuasion and influence, the psychology of business success - Alan S. Adams, Horizon Consultants

Thursday: 4.00 PM - 4.30 PM

Multi-award-winning profit coach and author, Alan delves into the tried and tested techniques on how to monitor and enhance the growth and performance of a business, from building a success-focused mindset to understanding the altered social psychology of customers and how to cater for their ever-evolving needs.

Turn your business into a force for good, and grow your profits - Liza Freudmann & Johnny Themans

Turn your business into a force for good, and grow your profits - Liza Freudmann & Johnny Themans

Thursday: 4.35 PM - 5.05 PM

Johnny and Liza will be sharing a summary of their recent workshop on social value and sustainability for businesses. They’ll share insights into why businesses need to address their impact on people and the planet alongside profit, and detail an approach for delivering change and embedding it for the longer term. Embracing this strategy is not just the right thing to do; it creates commercial advantage and helps secure a sustainable and profitable future for your business.

Why cyber security is as important as locking your office at the end of the day -  Ian Groves, Start Tech

Why cyber security is as important as locking your office at the end of the day - Ian Groves, Start Tech

Thursday: 5.10 PM - 5.40 PM

Ian Groves is managing director of Shrewsbury IT business, Start Tech. His jargon-free delivery will break down the biggest cyber risks in plain English, so you’ll leave armed with a game plan on how to keep cyber threats at bay. This engaging session from one of Shropshire’s top cyber experts will be interactive, informative, and could save your business from catastrophic attacks.

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